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The Thanksgiving holiday has come a long way since 1621 when the Plymouth colonists and the Wampanoag Indians first shared an autumn harvest feast. Although cooking methods and table etiquette have evolved over the years, the traditional Thanksgiving meal in America is still consumed today with the same spirit of thanks, celebration and a bit of over-indulgence.
"From a business perspective, Thanksgiving has evolved from a one-day event into an extended holiday, often spanning four days and sometimes a complete week," says George Van Horn, senior analyst with IBISWorld, Inc., an independent publisher of business intelligence research covering more than 700 industries. "While everyone can appreciate the extra time available for family and friends, it is the food producers, grocers, retailers, transportation companies, and other industry segments, which collectively look at Thanksgiving with thanks, as the holiday historically has been one of the most important sales periods of the year."
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Travelers heading to the High Point Market have yet another new alternative when it comes to accommodations: the 147-room luxury Proximity Hotel, just opened in Greensboro, NC.
The Proximity Hotel is the newest project by Quaintance-Weaver Restaurants and Hotels, owners of the AAA Four Diamond O. Henry Hotel, also located in Greensboro. Like the O. Henry, the Proximity showcases the work of local artisans and architectural influences throughout its décor. Guest rooms and suites are oversized, and each includes multiple 50-square-foot windows, custom furnishings and high-definition televisions, with Italian linens, Egyptian cotton sheets and plush down pillows adorning the beds. The new hotel also features 7,000 square feet of private event space, an outdoor swimming pool, fitness studio, and a "guest living room" on each floor.
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If you're in this business and you don't go to the High Point Market, you're just not in the game. High Point is where I go to see what's happening in the industry – and I get to see just about everything. All of the new products are there, plus the new suppliers and the latest trends. Twenty-five years ago, when I first started attending Market, I was primarily focused on products, on finding the right mix for my store. Now, I have merchandising staff and buyers who tend to that, so my main objectives are to keep current in the industry, stay abreast of all that's going on in this business, uncover new resources and discover new ideas.
In addition, the relationships we've built at Market have been key to the success of our business. In High Point, we can meet with our suppliers' top management and ownership, creating much more meaningful and permanent connection between our companies. Reps come and go, but the ownership is in it for the long term. By developing those relationships, we're not only better able to resolve any issues that might arise, we're also able to work with our suppliers in creating products and programs that are tailored to our business. For example, we recently completed a remodel and re-launch here at INTER!ORS. Discussions with our suppliers at the High Point Market gave us the opportunity to share our story and our vision – and to enlist their support in the form of cooperative advertising for our Grand Opening event. Those are the kinds of results that truly add value to our business, and define the value of the High Point Market.
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Todd Lehman, president and CEO, INTER!ORS
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More than 85,000 registrants
More than 2000 Exhibitors
110 Countries Represented
Tens of Thousands of New Product Introductions
Spring 2008 Market Dates: April 7 - 13
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High Point Market Authority •
101 South Main Street •
High Point, NC 27260
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