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Design Viewpoints Series

CEU accredited seminars to grow your design business

Presented in cooperation with ASID and sponsored by Steelyard, this lively and informative seminar series offers business-building ideas from design industry leaders. Each Market, we feature topics tailored specifically to the needs of professional designers. All attendees earn .1 CEU credit at every Design Viewpoints session, except for the Friday session, at which you can earn .2 CEU credits. Events are held in the High Point Theatre at the Transportation Terminal.

  • Noon sessions include a complimentary boxed lunch, a breakfast buffet opens at 8:30am for the morning sessions, available on a first-come, first served basis. (The extended Friday session does not include a meal.)
  • Attendees earn .1 CEU credit at each session (.2 CEU credit for the extended session on Friday)

DVS EXTENDED SESSION - The Power of Interior Photography - Position Your Existing Work to Appeal to New Clients

When: 1:30pm - 3:30pm, Friday, April 15
Where: High Point Theatre at the Transportation Terminal
Speaker: Bert VanderVeen, VanderVeen Photographers

Hear directly from the official photographer of the High Point Market Authority, Bert Vanderveen, on what it takes to make an impact through interior photography. This is a course to help designers work with professional photographers – what to expect, what to search for, and how to get the most out of one shot. A potential client can judge you on the first image they see – are you prepared to take your design work to the next level? Advance registration is required.

ASID Members:
$125 per person, .2 CEUs.

Non-ASID Members:
$195 per person, .2 CEUs.


Benefit or Detriment - The Impact of Government Laws and Regulations on Your Design Business

When: Noon – 1:30pm, Saturday, April 16
Where: High Point Theatre at the Transportation Terminal
Speaker: Jim Brewer, The American Society of Interior Designers

Whether your design firm focuses on residential or commercial spaces, public policy issues will impact your business. Successful interior design business owners must understand how government decisions will affect them, their employees, and the services they offer. This course will show you how to think strategically about building a better business plan by being aware of the public policy decisions that affect you and our entire industry.

Complimentary boxed lunch. .1 CEUs.

The Press Release is Dead - How to Perfect the New Pitch and Get Published!

When: 9am-10:30am, Sunday, April 17
Where: High Point Theatre at the Transportation Terminal
Speaker: Amy Flurry, Recipe for Press

Why do some interior designers seem to get all the press? How can you become one of them? Hint: they’re not writing press releases! Learn valuable insider knowledge tips from an editor of Lucky, Country Living, Conde Nast Traveler, House Beautiful, and Refinery29. Hear what editors everywhere look for in today’s pitch (but rarely tell you), and what sends them reaching for the delete button. In addition to dissecting the winning formula, Amy Flurry will show you how to anticipate what editors need, and the call to action that gets a response.

Join Amy for a meet and greet book signing event, immediately following the presentation.

Complimentary breakfast buffet begins at 8:30am. .1 CEUs.

Your Firm and Your Legal Contracts - The Top 10 Things You Need to Know

When: Noon-1:30pm, Sunday, April 17
Where: High Point Theatre at the Transportation Terminal
Speaker: Alan Siegel, Levy Sonet & Siegel, LLP

Hear from the expert in interior design contract law, and prioritize what really is important to your firm and your contract agreements. In just one hour you will gain critical insight from Alan’s 40+ year career working with the top designers in the industry. This course is relevant whether you are just starting your own firm or are an established designer who needs to refresh your contract operations.

Complimentary boxed lunch. .1 CEUs.

Key Drivers of Emerging Trends - Designing Winning Spaces and Products that Sell

When: 9am-10:30am, Monday April 18
Where: High Point Theatre at the Transportation Terminal
Speaker: Stacy Garcia, Stacy Garcia, Inc.

Expand your brand and position yourself as a design expert. Move beyond designing interior environments to shaping how your clients live, work, play, and heal. Get ready to focus on a proven forecasting process that identifies emerging trends in materials, color, and design. Walk through the steps of running a licensed product brand and how this can influence your business. This course will inspire elevate your brand and empower with proven techniques.

Complimentary breakfast buffet begins at 8:30am. .1 CEUs.