Many of those raptly listening, and taking copious notes, are industry veterans like Jake Jabs, president and CEO of American Furniture Warehouse; Roger Hancock, owner of Town and Country Furniture; and design strategist and author Mary Knackstedt, who haven’t missed a session since the late 1980’s. Still relevant to a new generation of retail and design pros, the program also attracts plenty of millennial first-timers.
“I saw it posted on the Market website as a ‘must’ thing to do to maximize your visit,” said Cody Thomas, Chief Sales Officer with Rustica Hardware of Springville, UT. “Jerry was great! He was funny! I took all his recommendations back to my team. Most memorable was his advice to retailers to find partners for whom you are a big deal. It is far better to dive deeper with fewer partners. If you try to be something to everyone, you risk being nothing to no one.”