Furniture First is a Cooperative Buying Group for full-line furniture and mattress retailers. Founded in 1994, the group includes more than 220 stockholder-members who operate 470 stores in 47 states, with a total of more than $2 billion in retail sales. Furniture First develops merchandising programs and negotiates best pricing and rebates with manufacturers. Members benefit from the group’s private label programs for mattresses, upholstery, motion, and protection. Marketing programs range from TV, print and direct mail to websites, email, PPC, and social media. Business service programs include consumer financing, Visa / MasterCard processing, HR, and sales analytics. Members network and learn from one another at market meetings and symposiums. Furniture First’s members-only website allows retailers to share ideas and research solutions to problems through an online discussion forum.