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Universal Furniture International, Inc.

Showroom: 101 S. Hamilton St. (Formerly Hamilton Square)
Shuttle Stop: 15 (Red Line)

www.universalfurniture.com

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Universal Furniture creates quality furnishings for the whole home with a focus on function and lifestyle. The company’s casegood, upholstery, accent and accessory designs are developed under the brand names Universal Furniture (Lifestyle Collections), To The Trade (Interior Design) and Smartstuff™ (Baby and Child), and sold through retailers and interior designers throughout North America and around the world. Universal Furniture is a brand of Samson Holdings, one of the world’s largest furniture manufacturers. For more information, please visit www.universalfurniture.com, or find us on Facebook, Instagram, Pinterest and Twitter @UniversalFurn.

Events

    Universal to the Trade/Steelyard Designers Lounge

    Type:
    Social
    When:
    9am - 5pm
    Friday, October 13, Saturday, October 14, Sunday, October 15, Monday, October 16, Tuesday, October 17
    Exhibitor:
    Universal Furniture International, Inc.
    Showroom:
    101 S. Hamilton St. (Formerly Hamilton Square)
    Bustop:
    15 (Red Line)

    Universal To The Trade and Steelyard invite professional designers to start their Market at the Designer's Lounge.
    Pick up a copy of Steelyard's Designer's Market Guide and register for our featured events and activities including:

    • Steelyard Nail Polish Trail - 10 showrooms, 10 new colors
    • Steelyard Insider Events - fun, insightful and tasty showroom meet & greets
    • Universal's Monday Homecoming Market Party
    • Gail Doby Designer Coaching Support
    • Moore and Giles Weekend Bag giveaway
    • Regina Andrews Trunk Show

    Drop in anytime to network, recharge, grab a bite, and relax.
    Pre-register at universaltothetrade.com.
    HOURS: Fri: 12pm - 6pm; Sat-Tues: 9am-5pm

    Passion Sucks. It’s All About the Money! With Nick May

    Type:
    Educational
    When:
    11am - 12pm
    Saturday, October 14
    Exhibitor:
    Universal Furniture International, Inc.
    Showroom:
    101 S. Hamilton St. (Formerly Hamilton Square)
    Bustop:
    15 (Red Line)

    All of us in the interior design industry are passionate about Interior Design, but that doesn't mean all of us are successful. Passion can only take us so far, so what differentiates those that are successful from those that are trying to become successful? Join Nick May from The Chaise Lounge Podcast as he talks to industry-leading design firms from across the country to learn how they've broken out of mediocre to build stand-out design firms. Learn not only how to receive press coverage and grow your brand, but also how to make real dollars. RSVP: www.UniversalToTheTrade.com/MarketEvents

    Pooch Pop Up - presented by Crypton Home at Universal

    Type:
    Social
    When:
    1pm - 4pm
    Saturday, October 14
    Exhibitor:
    Universal Furniture International, Inc.
    Showroom:
    101 S. Hamilton St. (Formerly Hamilton Square)
    Bustop:
    15 (Red Line)

    A peaceful pack of comfort dogs and their human friends will be on hand at the CRYPTON POOCH POP UP to meet and greet weary Market-goers in The Steelyard Designer’s Lounge at Universal Furniture. No RSVP necessary.

    Pooch Pop-Up Presented by Crypton Home and Universal Furniture

    Type:
    Social
    When:
    1pm - 4pm
    Sunday, October 15
    Exhibitor:
    Universal Furniture International, Inc.
    Showroom:
    101 S. Hamilton St. (Formerly Hamilton Square)
    Bustop:
    15 (Red Line)

    A peaceful pack of comfort dogs and their human friends will be on hand at the CRYPTON POOCH POP UP to meet and greet weary Market-goers in The Steelyard Designer’s Lounge at Universal Furniture.
    No RSVP needed.

    Design Fees Uncorked with Michelle Wiebe

    Type:
    Educational
    When:
    1:30pm - 2:30pm
    Saturday, October 14
    Exhibitor:
    Universal Furniture International, Inc.
    Showroom:
    101 S. Hamilton St. (Formerly Hamilton Square)
    Bustop:
    15 (Red Line)

    Michelle Jennings Wiebe, ASID, will uncork the mystery of interior design fees and product pricing that has helped her achieve profitability growth at her national interior design firm Studio M.  She will share detailed information, helpful tips and actionable items for attendees to take back to their own businesses. Stay for a meet and greet, along with wine and cheese by Universal Furniture. 

    RSVP: www.UniversalToTheTrade.com/MarketEvents

    Editor at Large: Technology and Design

    Type:
    Educational
    When:
    2pm - 3pm
    Sunday, October 15
    Exhibitor:
    Universal Furniture International, Inc.
    Showroom:
    101 S. Hamilton St. (Formerly Hamilton Square)
    Bustop:
    15 (Red Line)

    Join Editor at Large as they explore some of the newest technology for interior design professionals.

    RSVP: www.UniversalToTheTrade.com/MarketEvents

    Mimosa Monday with Southern Home Magazine

    Type:
    Social
    When:
    2pm - 3pm
    Monday, October 16
    Exhibitor:
    Universal Furniture International, Inc.
    Showroom:
    101 S. Hamilton St. (Formerly Hamilton Square)
    Bustop:
    15 (Red Line)

    All interior designers are invited to join Southern Home Magazine editor Lynn Terry for mimosas, wine and live music in Universal’s To the Trade section of the showroom. Universal to the Trade is a high-end furnishings collection sold only through interior designers. Enjoy an afternoon break and find out what’s happening next with the magazine.

    RSVP: www.UniversalToTheTrade.com/MarketEvents

    Culture to Product, A Forward Look into Spring 2018 Market Trends with Fashion Snoops

    Type:
    Educational
    When:
    3pm - 5pm
    Friday, October 13
    Exhibitor:
    Universal Furniture International, Inc.
    Showroom:
    101 S. Hamilton St. (Formerly Hamilton Square)
    Bustop:
    15 (Red Line)

    On the eve of Market with the buyer's mind on spring 2018, the High Point Market Authority & Universal Furniture welcome Fashion Snoops' Home Interiors Creative Director, Jaye Anna Mize, as she discusses the essential trends to shop this market. Identifying key cultural shifts, Jaye Anna speaks to what will drive consumer behavior & desire as well as product design. The seminar is followed by a Happy Hour Meet & Greet in the Steelyard Designer's Lounge at Universal. All attendees will receive an official High Point Market Fashion Snoops Buyer's Guide. Can't join us on Friday? Look for the Fashion Snoops booth around Market on Sat, Sun & Mon to pick up your exclusive Buyer's Guide. Please RSVP at www.UniversalToTheTrade.com/MarketEvents

    Decorating Den: Trending Interior Design Business Practices with Traditional Home

    Type:
    Educational
    When:
    3:30pm - 4:30pm
    Sunday, October 15
    Exhibitor:
    Universal Furniture International, Inc.
    Showroom:
    101 S. Hamilton St. (Formerly Hamilton Square)
    Bustop:
    15 (Red Line)

    Join the conversation with Decorating Den and Traditional Home magazine. Led by Jill Waage, editor in chief of Traditional Home magazine, and accompanied by designers Barry Dixon and Lynne Lawson plus trend forecaster Jaye Anna Mize of Fashion Snoops. A Traditional Home book signing and cocktail party immediately following.

    RSVP –  www.UniversalFurniture.com/DecoratingDen

    Universal Furniture's Semi-annual Market Soiree

    Type:
    Social
    When:
    5pm - 10pm
    Monday, October 16
    Exhibitor:
    Universal Furniture International, Inc.
    Showroom:
    101 S. Hamilton St. (Formerly Hamilton Square)
    Bustop:
    15 (Red Line)

    Join Universal Furniture for its semi-annual celebration of Market. Enjoy cocktails, hors d’oeuvres and live music with Lulu the Giant.

    No RSVP necessary.

Also Found In

Press Releases

Soliloquy

Soliloquy is a study in reserved elegance. It’s the new generation’s approach to classical design, honoring the forms from venerable Greek and other European influences without the shine that typically indicates a certain formality.

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Zephyr

Like a gentle breeze Zephyr wafts into the Universal Furniture showroom this October. A casual and lighthearted contemporary collection with a well-defined, wire brushed grain and medium gray, matte finish, Zephyr employs quartered and flat cut oak intermixed with metal, fiber and stone.

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Serendipity and Summer Hill

Sometimes kids want to be just like the grownups. This market Smartstuff borrows a few tricks from Universal’s adult collections for kid-approved pieces with mature design appeal. Two collections debut this fall: Serendipity and Summer Hill.

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Universal Accent and Entertainment

Universal Furniture presents a new approach for its entertainment and accent introductions this fall. Credit Senior Vice President of Sales Sean O’Connor for bringing not only a large selection, but also a host of different styles within the 38 new skus including bubble glass.

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Fall Upholstery Intros

After two years of expansive research and development, Universal Furniture launches a motion program. The initial collection features 11 recliner styles ranging from traditional to transitional and modern. Plus stationary upholstery.

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Universal Fall Events

Universal Furniture invites interior designers to learn, connect and relax this Market. The company’s showroom and high-tech Learning Center are hosting 10 events Friday, October 13 through Tuesday, October 17. Come experience one of designers’ favorite stops at Market.

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Universal Furniture Sponsors Country Living Magazine Lake House

Universal Furniture is partnering with Country Living magazine to sponsor the publication’s first Lake House of the Year. Located on Lake Martin in central Alabama, the four-bedroom, one-and-a-half story house features furnishings from Universal’s Curated and Authenticity collections.

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Universal Curated and To The Trade: More High Point Introductions

Some High Point markets are so full of product, it’s hard to talk about them all. Spring 2017 Market was exactly that for Universal Furniture, which introduced more than 20 pieces for its Curated collection and added more exclusive designer only products to its Universal To The Trade program.

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What You Missed at Market: Educational Events Now Online

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Alexander Julian Event

Alex will be interviewed Sunday by Stacey Kunstel about how traditional style has changed over the last 20 years. Location: Universal Furniture showroom, 101 S. Hamilton

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Scrimmage Makes the Play!

Scrimmage is the latest introduction for youth and baby from Smartstuff Furniture.

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Alexander Julian & Universal Collaborate in Postscript

Alexander Julian returns to furniture market in a new collaboration with Universal Furniture.

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Universal Announces Spring Designer Events

Education, relaxation and fun are on tap for designers this spring at Universal Furniture.

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WELCOME TO BUNGALOW FROM UNIVERSAL FURNITURE AND PAULA DEEN HOME

The fifth collaboration between Universal Furniture and Paula Deen

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Universal Broadens Upholstery Line

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Universal To The Trade Adds Styles to Designer-Only Line

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Universal Introduces Modern Collection

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New Axis Collection Elevates Youth Style

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Exclusive Designer Lounge Launches at High Point Market


Steelyard partners with Universal To The Trade to host the first designer-only, pop-up workspace at High Point Market

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Introducing Curated By Universal Furniture: A Collected Look with an Eclectic Style

A synergy of smart business with beautiful style, Curated by Universal Furniture takes the guesswork out of an eclectic presentation with casual and inviting combinations of exclusive introductions and top performers from Universal’s existing line.

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The Past Meets the Present with Authenticity By Universal Furniture, An Honest Take on Design

For those who appreciate a genuine, sincere approach to decorating, Authenticity by Universal Furniture juxtaposes refined forms with rustic wood. It updates traditional European silhouettes with honest materials, casual finishes and fresh details.

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Take a Break with Sojourn by Universal Furniture: Life's Respite

Inspired by beloved English, French and Swedish antiques in tranquil, timeless finishes, Sojourn by Universal Furniture combines familiar forms with fresh tactile details.

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#myRoom: A Hip New Smartstuff Collection for Today's Connected Kids

Distinctly contemporary with a dorm-room vibe, #myRoom by Smartstuff is designed with today’s well-connected kids and parents in mind. The collection, for boys and girls of all ages, is refreshingly streamlined with crisp profiles and distinctive details that blend style with a sense of purpose.

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Remix by Universal Furniture is a Favorite Tune with a New Vibe

Like a classic song that is transformed with the energy of a new artist, Remix by Universal Furniture blends timeless silhouettes with unconventional details, textures and finishes. Crisp, smartly-scaled silhouettes in hickory veneers create a casual feeling in a Banister finish with a soft sheen.

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Welcome Home with the Paula Deen Home Dogwood Collection by Universal Furniture

Dogwood, new from the Paula Deen Home collection from Universal Furniture, captures the tradition, mystery and whimsy of Paula’s Savannah in casual, traditional, welcoming silhouettes. Several finishes highlight birch veneers, select hardwood solids and accents of fancy face oak veneers.

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Chosen Harmonies Come Together with Playlist by Universal Furniture

Coordinated but not matched, Playlist by Universal Furniture comprises classic transitional silhouettes that also can play a contemporary tune.

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Universal Furniture Launches Universal To The Trade: An Edited Portfolio of Products for the Interior Designers

Universal Furniture presents To The Trade, a carefully edited furniture portfolio, created to define a room and add personality. Exclusively for distribution through interior designers, the point of view of To the Trade is not as a particular theme or style but rather the integrity of each piece.

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Video

Postscript: A collaboration of Universal Furniture and Alexander Julian

Sojourn...Coming Soon

Smartstuff Furniture For Kids

Universal Curated

Universal Curated