Play a Bigger Part. Make a Bigger Impact.

Reach the Influential Global Home Furnishings Community.


"We love working with the High Point Market Authority team to come up with creative sponsorship solutions and ideas that promote both our Crypton brand as well as our partner showrooms that carry our product.
Over the years our sponsorships with HPMKT has given our brand visibility, relationships and more with the design community that is invaluable!"

- Elise Gabrielson, VP of Marketing at Crypton Fabric


Whether your brand purchases a proven HPMKT sponsorship package or creates a fully customized program, your message will have the greatest impact and visibility leading up to, throughout, and following Market. Partnering with High Point Market Authority gives your brand an opportunity to expand your reach, amplify your message, and meet your goals.


"It is always a joy when the Market Authority visits us in each market's showroom! The people are friendly, upbeat, and knowledgeable. Their creative concepts, engaging ideas, and growing platforms are great resources for us to utilize as manufacturers. We have participated in multiple marketing campaigns and sponsorships with the HPMKT authority and are always pleased with the outcome. The team always has innovative ideas and can help guide us in the correct decision-making when looking at their opportunities to meet our goals. We hope to continue and expand our partnership with the Market Authority in the years to come."

- Sherrill Furniture

Learn more about our
sponsorship opportunities and
submit your inquiry below.

Sponsorship Opportunities

The High Point Market provides an unmatched opportunity for your brand to connect and engage with the Market community. Uniting professionals across the globe and featuring trademark inspirational and educational content, networking opportunities, and high-octane events, sponsorships can put your brand in front of the world’s largest gathering of retail buyers, interior designers, media, architects, and exhibitors. With over 75,000+ attendees each Market, high-visibility sponsorships can help your brand rise above the crowd.

HPMA partners with Esteem Media to bring a diverse group of ten top-quality influencers into sponsored showrooms for a 30-min tour. This program provides valuable exposure as the influencers post to their social and digital channels, including a guaranteed mention by each influencer.

The tour and Sponsors are promoted prior to Market and up to 30 days post Market. The Influencers and Sponsors are mentioned in a press release and dedicated webpage on

In addition to the 30-min tour, sponsors also have the opportunity to host a 45-min lunch to continue to network with the influencers.

  • Deadline: August 5, 2024
  • Cost:
    • $5,000 Showroom tour
    • $5,500 Showroom tour plus luncheon (Sunday or Monday)

As first-time Market attendees, High Point Market wants to ensure these very important guests have a great experience. This virtual session provides an overview of services and opportunities available, a look at the Market district, and need-to-know tips for a successful Market. As the Exclusive Sponsor, your logo and brand name will be included/mentioned in the opening slide and closing remarks.

  • Deadline: August 5, 2024
  • Cost: $3,500

Includes shuttle schedules, a listing of showroom buildings, and an overview of the Market district. This helpful resource guide is distributed to showrooms, building lobbies, information booths, hotels, on airport shuttles and The Point. Available sponsorships include: Full-size back page ad, Full-size inside ad.

  • Deadline: August 9, 2024
  • Cost: $8,500 per ad
  • Available sponsorships include:
    • Full-size back page ad
    • Full-size inside ad

Download the pdf and see page 20 for specifications.


Designed by industry insiders, the High Point Market Insider's Tour will show new buyers how to maximize their time as a business-building, connection-making, and inspirational experience. Three half-day tours take place on Friday and five full-day tours are offered on Saturday. Tour guides have the opportunity to meet and greet all of their attendees at a kickoff orientation and the groups have a chance to begin networking with their fellow peers with whom they’ll be spending the day.

  • Deadline: August 5, 2024
  • Cost:
    • $4,500 Friday Kickoff Orientation
    • $7,500 Saturday Kickoff Orientation

Market guests use our free Go-Anywhere service to reach any destination within a 6-mile radius of the Transportation Terminal that is not served by our Downtown Shuttles. These vehicles blanket the Market district, thereby guaranteeing that your message will be seen throughout the High Point area.

Sponsorship offered: Vehicle window decals for 10 vans with your company’s customized message.

  • Deadline: August 12, 2024
  • Cost: $8,500

Specifications vary depending on sponsorship customization.


Have your branded tote bags distributed to Market attendees on hotel shuttles, at information booths, and in the International Buyers Center.

  • Deadline: September 6, 2024
  • Cost: $5,000
  • Quantity: 2,000

Located in the highly foot-trafficked Market district, The Point offers Market guests access to inspirational and educational seminars and panel discussions, valuable peer-to-peer networking, and other services designed to enhance their Market experience. Host a roundtable and sponsor a luncheon or social following your discussion.

Roundtables offered: Saturday-Monday, 10am–11am and 2pm–3pm.

  • Deadline: August 5, 2024
  • Cost: $2,500

Your company logo and message will be featured on water bottles and water barrels located in the Transportation Terminal.

  • Deadline: August 28, 2024
  • Cost: $7,500

Get your brand in front of the working press attending Market. Located in the High Point Theatre, next to the Transporation Terminal, this is a great opportunity to promote new products, showroom locations, anniversary celebrations, events and more. Includes coffee bar.

  • Deadline: August 15, 2024
  • Cost: $6,000

The High Point Market offers sponsorship opportunities for our concert and event nights. Held after hours on Saturday and Sunday evening, at Center Stage, this tradition lets Market-goers relax and have fun after a busy day. This is a great opportunity for a VIP branding opportunity.

  • Deadline: TBD
  • Cost: Call for all available packages

Located in the High Point Theatre next to the Transportation Terminal, this active venue is home to all International buyers. This sponsorship is an excellent choice for exhibitors who wish to reach and strengthen relationships with these important Market guests. Breakfast and Lunch sponsorships available. Call for details.

  • Deadline: August 15, 2024
  • Cost: Call for details

Promote your product images and showroom on the official High Point Market social channels to over 300,000 followers. Feature a carousel of up to 4 images or a video. Purchase up to 2 social posts per Market.

  • Deadline: August 20, 2024
  • Cost: $1,000 per post

Download the pdf and see page 20 for specifications


Elevate your brand’s presence with our Exhibitor Spotlight sponsorship. Gain valuable exposure via a one-minute main feed post and a two-minute promotional teaser video story feature on the official High Point Market Instagram, allowing you the opportunity to introduce your brand and provide a sneak peek to our 225k+ followers. Designed to build anticipation and create buzz among Market goers this spotlight is sure to heighten visibility.

  • Deadline: August 12, 2024
  • Cost: $2,000
  • Social Reach: 225,000

Download the pdf and see page 20 for specifications


Digital communications are highly effective for reaching the Market's target audiences. The High Point Market sends registration emails to over 300,000 Domestic and International retailers and designers.

  • Deadline: May 28, 2024
  • Cost: $5,000

Download the pdf and see page 20 for specifications


Connect and engage your brand with style leaders, industry influencers, retailers and interior design professionals with digital advertising through High Point Market. Reach this qualified audience via geofencing and event targeting branded ads that deliver strong results for increased awareness, website traffic and lead generation. Perfect opportunity to promote new collections, launches, and events leading up to Market.

  • Deadline: August 1, 2024
  • Cost:
    • $750 for 10,000 geofencing only
    • $2,500 for 185,000 ad impressions + geofencing
    • $4,500 for 300,000 impressions + geofencing
    • $6,000 for 325,000 impressions + geofencing

Download the pdf and see page 20 for specifications.


Become a Sponsor

As a Sponsor of HPMKT, you gain greater visibility and have a more significant impact on Market and the home furnishings industry. We’re happy to partner with you and customize a program that meets your needs.

Contact: for more information.

HPMKT Sponsors

A big thanks to all of our Sponsors who helped us create a successful Spring 2024 Market!


"Our partnership with the High Point Market Authority on sponsorship and marketing opportunities has been essential in establishing Accent Decor as a go-to showroom during market season . Their professional and innovative approach, coupled with an extensive industry network, has significantly elevated our brand visibility and recognition. Through strategic placements and engaging experiences, they have helped us connect with a diverse audience, and generate new customers & relationships. HPMA’s commitment to collaboration and their proactive, responsive team make them not just partners but invaluable allies in our pursuit of growing our brand among attendees & beyond."

- Accent Decor