Suites at Market Square

ASID-IWBI Healthy Homes Certificate – Workshop Session

Educational Suites Seminar Room, T-1022 Neighborhood: Market Square and Elm Shuttle Stop: 14 (Green Line)

The Healthy Homes Certificate, developed by ASID and powered by IWBI WELL for residential, includes an online foundational course and a one-day workshop at High Point Market on October 16, 2026. Participants will learn to identify residential health risks and apply science-backed strategies for safer, healthier homes and communities. Registration includes the full Certificate program. The online course must be completed before the workshop; access will be emailed by mid-September or at least 2 weeks prior. Both components are required to earn the Certificate. Refreshments and snack breaks will be provided (1-hour recess). Register Today: Seats are limited. Register by Sept. 25, 2026.

CEU Hours: 1

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Behind the Beautiful Feed: Managing Cost Expectations in the Age of Social Media

Educational Suites Seminar Room, T-1022 Neighborhood: Market Square and Elm Shuttle Stop: 14 (Green Line)

In today's social media-driven design landscape, stunning project reveals and curated content have transformed how clients discover and engage with interior designers. Join us for a for an honest conversation about balancing a strong online presence with transparent communication regarding budgets, timelines, and the realities of executing great design. This panel will explore how leading designers manage client expectations while leveraging social media as a powerful business and marketing tool.

CEU Hours: 1

Speakers: Jennifer Boles, Lori Paranjape, Megan Molten, Monet Masters

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Lens Matters: The Reality of Editorial Photography and Styling

Educational Suites Seminar Room, T-1022 Neighborhood: Market Square and Elm Shuttle Stop: 14 (Green Line)

Great design goes beyond planning, furnishings, and a beautiful reveal. When photography begins, a skilled styling team is essential to ensure each image reflects the project. Join Traditional Home Style & Design Editor Krissa Rossbund for a candid conversation with designers Ben Johnston, Lisa Mende, Jesse Carrier, and Mara Miller on the art and strategy of styling interiors. Panelists will explore how designers and stylists differ, how styling elevates editorial shoots, showrooms, and brand moments, and why visual storytelling, composition, and editing matter. This discussion will sharpen your eye and help you see interiors through a new lens.

CEU Hours: 1

Speakers: Krissa Rossbund, Lisa Mende, Ben Johnston, Jesse Carrier, Mara Miller

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Designing for Human Health: The Power of Industry Collaboration

Educational Suites Seminar Room, T-1022 Neighborhood: Market Square and Elm Shuttle Stop: 14 (Green Line)

This exclusive Executive Panel will explore how manufacturers and designers can work in partnership to advance human-centered design. Mark Phillips, Chairman of Phillips Collection, Ryan Ranzino, Vice President of Sales at Crystorama, and two Science in Design®️Certified designers will discuss how collaboration is driving innovation and strengthening the science shaping the future of our industry.

CEU Hours: 1

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NeuroArts: The Impact of Art on Our Minds and Bodies

Educational Suites Seminar Room, T-1022 Neighborhood: Market Square and Elm Shuttle Stop: 14 (Green Line)

Where creativity meets science to enhance health and well-being. Join distinguished artists Roxanne Darling, Trisha Patel, and Jenny Fisher, each bringing expertise in neuroaesthetics and biophilia, as they explore how art can reduce stress, promote calm, and positively influence physical and emotional well-being.

CEU Hours: 1

Speakers: Roxanne Darling, Trisha Patel, Jenny Fisher,

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Marketing & Messaging Science

Educational Suites Seminar Room, T-1022 Neighborhood: Market Square and Elm Shuttle Stop: 14 (Green Line)

Turn your expertise into a compelling story. As science-based design continues to transform our industry, knowing how to communicate your value has never been more important. Ericka Saurit of Saurit Creative and Jennifer Smiga of UltraViolet Agency will share proven strategies for positioning your brand and effectively reaching today's evolving marketplace.

CEU Hours: 1

Speakers: Ericka Saurit, Jennifer Smiga

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Optimize for Everything: How to Get AI to Recommend You

Educational Suites Seminar Room, T-1022 Neighborhood: Commerce Concourse Shuttle Stop: 14 (Green Line)

Search has changed more in the last two years than in the previous twenty. Overviews, AI Mode, ChatGPT—AI recommendations constantly influence your future client. In this session, Nicole Heymer breaks down how these platforms actually choose who to recommend, why your messaging matters more than ever, and the specific actions design brands can take right now to show up in AI search.

CEU Hours: 1

Speakers: Nicole Heymer

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Capture High Point Like a Pro with Your Smartphone

Educational Suites Lounge, Top Floor of the Suites Neighborhood: Market Square and Elm Shuttle Stop: 14 (Green Line)

Join Linda Holt for a hands-on smartphone photography tour through select High Point Market showrooms, where you'll learn simple techniques to capture better photos of furniture, lighting, and beautifully styled spaces. Along the way, you'll practice what you learn with Linda's guidance, leaving Market with stronger photography skills and photos you'll be proud to share.

CEU Hours: 1

Speakers: Linda Holt

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Publicist or Pass: When to Invest in PR and when to Wait

Educational Suites Seminar Room, T-1022 Neighborhood: Market Square and Elm Shuttle Stop: 14 (Green Line)

Every designer wants more visibility, but not every designer is ready for a publicist. Join Traditional Home Senior Design and Style Editor Krissa Rossbund for a candid conversation with publicists Melissa Mittag, Christine Phillips, and Brendan Von Enck on when PR can accelerate a design business—and when marketing dollars may be better spent elsewhere. Panelists will demystify public relations, from securing meaningful editorial coverage and building media relationships to maximizing High Point Market introductions, measuring ROI, and understanding what every brand should have in place before investing.

CEU Hours: 1

Speakers: Krissa Rossbund, Melissa Mittag, Christine Phillips, Brendan Von Enck

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Making Your Mark: Minority Designers on Building a Career

Educational Suites Seminar Room, T-1022 Neighborhood: Market Square and Elm Shuttle Stop: 14 (Green Line)

Join moderator Nikki Chu for a candid conversation with accomplished minority interior designers as they share the real stories behind their success. This seminar goes beyond portfolios and mood boards to explore hidden industry barriers, including access to capital, client trust, media representation, and navigating homogenous professional networks. Panelists will discuss challenges, paths of least resistance, mentors, and turning points that helped them advance. Emerging designers and design enthusiasts will gain insight and practical takeaways for building a more accessible design industry.

CEU Hours: 1

Speakers: Nikki Chu

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Strong Operations to Unlock Creativity

Educational Suites Seminar Room, T-1022 Neighborhood: Market Square and Elm Shuttle Stop: 14 (Green Line)

It sounds counterintuitive, but the designers doing the most creative work aren't the ones with the most freedom - they're the ones with the strongest systems. Mary Beth Chau, co-founder and CEO of Materio and host of the Designing Tomorrow podcast, moderates a conversation with Ali Faulkner, founder of AEF Interiors, and Jamie Gasparovic, founder of Studio Gaspo - two principals who have built the operational infrastructure that gives their creativity room to breathe. Together, they unpack how streamlining your project delivery, client communication, and back-end workflows doesn't constrain your design vision - it protects it. Walk away with a concrete framework for building a firm that runs as beautifully as the spaces you design.

CEU Hours: 1

Speakers: Mary Beth Chau, Jamie Gasparovic, Ali Faulkner

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Connected by Design: Luxury Interiors & Smart Home Technology

Educational Suites Seminar Room, T-1022 Neighborhood: Market Square and Elm Shuttle Stop: 14 (Green Line)

As homeowners seek seamless living experiences, designers and technology professionals have new opportunities to collaborate from a project’s earliest stages. Connected by Design brings together voices from interior design, home technology integration, and manufacturing to explore how thoughtful collaboration creates homes that are visually stunning, intuitive, functional, and future-ready. Through a lively panel discussion, attendees will gain practical insight into real-world projects, lessons learned, and strategies for partnerships that elevate the client experience. Presented by CEDIA®, the Association for Smart Home Professionals.

CEU Hours: 1

Speakers: Andrea Harvey

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Beyond Borders: How Top Design Firms Expand Into New Markets Without Losing Their Identities

Educational Suites Seminar Room, T-1022 Neighborhood: Market Square and Elm Shuttle Stop: 14 (Green Line)

As client demand becomes increasingly national, and even international, many interior design firms are finding opportunities far beyond their home markets. But expansion isn't always about opening a second office. From managing projects remotely and building regional partnerships to navigating different client expectations and scaling operations, today's most successful firms are redefining what growth looks like. This conversation brings together designers who have successfully expanded their reach across multiple regions while maintaining a strong brand identity and high-touch client experience.

CEU Hours: 1

Speakers: Mike Krass, Alex Thies, Autumn Pochiro, Josh Kasper, Karen Wolf

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Turn Vision Into Profitability: Insights from the Designer's Pricing Advisor  

Educational Suites Seminar Room, T-1022 Neighborhood: Market Square and Elm Shuttle Stop: 14 (Green Line)

Stalled proposals. Underpriced projects. Revenue that never catches up to the caliber of the work. If any of these challenges resonate, Erica Kayser, The Designer’s Pricing Advisor, can help. Erica's multi-seven-figure Palm Beach design firm commands an average of $138K+ in design fees and boasts a 91% proposal close rate. In this Seminar, she breaks down why skilled designers underprice, what that pattern costs them over time, and how a different approach to pricing and proposal presentation can dramatically increase both fees and close rates.

CEU Hours: 1

Speakers: Erica Kayser

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Source Smarter: The Designer's Guide to Vendor Relationships That Last

Educational Suites Seminar Room, T-1022 Neighborhood: Market Square and Elm Shuttle Stop: 14 (Green Line)

Join Heather McManus, founder of The Designers Collaborative, and learn more about her proven strategies for identifying and partnering with vendors who align with your client’s style and budget while ensuring healthy margins. Discover how to streamline sourcing and make confident, profitable choices for every project.

CEU Hours: 1

Speakers: Heather McManus

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