515 S. Hamilton St. Shuttle Stop: 4 (Green Line) Neighborhood: Centennial Wrenn South Corporate Phone: 336.889.7379
Verellen
Add to MyMarketVerellen was born from a spark of innovation with a nod to tradition. Subsequently refined and polished with a global point of view. As an eco-friendly manufacturer, we pride ourselves on sourcing the most sustainable materials available – sustainably harvested lumber, reclaimed metal coils, hand-spun natural fibers, and recycled packing materials create the Verellen standard. Every piece is made-to-order at our manufacturing facility in High Point, North Carolina – a city with a century-long furniture making tradition. Here, generations of craftspeople lend their artistry and expertise to each and every piece in our line. Sustainably sourced and designed to endure. Tradition transformed by innovation. Belgian Conception. American Perfection. Appointments are required. To check our availability and schedule an appointment, please email info@verellen.biz. We can't wait to see you!
Targeting the New Generation of Affluence
Educational Verellen, 515 S. Hamilton St. Neighborhood: Centennial Wrenn South Shuttle Stop: 4 (Green Line)
Today’s affluent clients are making high-investment design decisions through a new lens; one shaped by values, wellness, and emotional connection. This CEU presentation explores how luxury has evolved post-2020 and how designers can align enduring craftsmanship with modern priorities. We’ll unpack shifting consumer psychology, the role of storytelling and identity in your sales and marketing approach, and how to reframe pricing as a conversation about value and longevity. Backed by behavioral insights and market data, this session equips designers to confidently guide clients toward meaningful, timeless investments. RSVP required: marketing@verellen.biz
CEU Hours: 1
Speakers: Ericka Saurit
Verellen Spring 2025
TAKE A VIRTUAL TOUR OF OUR HIGH POINT, NC SHOWROOM TO SEE OUR NEW INTRODUCTIONS & TIMELESS CLASSICS, INCLUDING STUNNING ACCESSORIES BY OUR “FRIENDORS”. CLICK ON THE PINS FOR DETAILED PRODUCT INFORMATION AND LINKS TO EACH PIECE. ENJOY!